Ethos: globally inspired, ethically sourced, and artfully designed The Cura Co.

Creating a more equitable, beautiful world through art, objects, accessories & apparel with human stories to tell - this new conscious lifestyle gallery sources products with a purpose. The assortment includes artwork by Michelle Robinson, artisan rugs from San Miguel de Allende, leather handbags from Saturday Bazarrin San Angel CDMX, minimalist beauty essentials by NOTO botanics, and custom embroidered vintage Levi's made by Muntaha at Refugee Artisan Initiative. 

Founded by Akiko Eisner-Waters, the retail business model is a perfect example of the Ethos trend that has prompted slower living, purposeful choices, and ecosystem disruption that’s tactile, emotional, and undeniably “people first”. 

Read more about Ethos from the 2019 Forecast and visit thecuraco.com for e-commerce (coming soon).