Culture

A Cultural Take

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If you have ever contemplated how quinoa is marketed in France, look no further.

As big fans of grocery shopping in other countries, it's fun to see Quinoa Gourmand "Rice of the Incas" presented without the gluten-free, healthy, and super-food status that we've become accustom to in the US. It says a lot about the importance of heritage, cultural identity, and creative direction that's often overlooked. 

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